Copywriting that meets families where they are.
My zone of genius is working with parent, family, and kid’s brands to develop messaging strategy and copy that inspires engagement and drives sales.
From high-level awareness to paid performance tactics, grow and engage your audience with copywriting that works as hard as you do.
DTC. E-COMM. CPG. B2B. SAAS. WTF. LOL.Let’s not make this harder than it needs to be. Products are always part of a bigger story. I’ve helped tell some of the best – from scrappy startups to Fortune 500s.
Writing that makes marketing sense (and money)Boost your business and brand equity with a marketer who understands balancing conversion with creativity.
Donating 1% to Every Mother CountsCo-founder of 5yo and 2.5yo sons. Fierce advocate for maternal health and mental wellness.
HERE TO HELP WITH:Copywriting
Copywriting + editingwebsite copyEmail campaignsAd copyPAID + ORGANIC SOCIAL POSTSstrategic Brand messagingVideo, radio, and podcast scripts
Creative & Strategy
Voice + tone developmentNamingCreative direction + campaignsGrowth + performance marketingContent marketingExperiential activationsCPG promotions + branded partnerships
You’re in good company
FEATURED WORK SAMPLESFormer copy director with a decade of marketing experience
COPYWRITING SERVICES + PRICINGFlexible copywriting and creative solutions that deliver results
VIBE CHECKKnow you need copy help, but not sure where to start? Wanna see if we click? Let’s quickly identify the most valuable opportunities to solve problems through messaging.
FREE 20-MIN CALLTHE QUICK FIXA one-time working session to audit homepage copy, refresh subject lines, brainstorm social captions – whatever you need.
$275 for 50 minCOPY CLUB RETAINERRefine and elevate your brand messaging with consistent, expert strategy and copywriting that resonates with your audience, builds loyalty, and drives engagement. Guide the evolution of your brand’s voice with tailored documentation that ensures consistency for years to come.
FROM $2,500/month
Oh hi! Are you focused on making life easier for families?
Can confirm: Parenting is a lot of work. I specialize in working with teams that tackle parent and family-focused challenges.
About KWKatie has been a professional writer for nearly 13 years, preceded by a lifetime of amateur pursuits including a rather robust newspaper for her childhood neighbors titled: The Twin Lake Times.
Her work has appeared everywhere from cookbooks to grocery store freezer doors, direct mail, banks, and baseball stadiums. You name it, she’ll write for it.
After more than a decade in marketing, editorial, and advertising, Katie switched to consulting. As a solopreneur, she’s created a business suited to her professional pursuits and personal life – which includes the cuteness and chaos of raising two children.
Vibe check
Millennial momEldest daughterKaraoke song: All Too Well (10 Minute Version) (Taylor’s Version) (From The Vault) (Don’t invite me to karaoke)Is the one making the dinner reservations
WHY WORK TOGETHER?Signs you might need a Katie Warren in your life:
You’ve got a small, strapped team and need an expert to guide your messaging in a strategic way.
You need a bank of fresh, impactful creative ideas and want to collab with a marketer and partner who gets it.
Your website and/or emails need copy help but your team doesn’t have the time or resources to tackle it.
Your creative team is humming along, but you need some extra energy for high-value campaigns.
You know what you want your business to communicate, but need help polishing and perfecting it.
You’re building a brand from the ground up and need foundational messaging guidance that isn’t a full-time hire.
Let’s talk – I only need 20 minutes.
Submit your details (goals, wish lists, roadblocks, zodiac sign) and we’ll get 20 minutes on the calendar to talk through how I can help.
